Webflow Pricing: Free vs Paid Plans Explained 2025

How much does Webflow actually cost? If you have been scouring the web for hours and feeling confused out of mind, we feel you and can help you. 

Webflow is a visual, no-code website builder that lets you design and launch stunning websites without technical hassle. However, their pricing plans are notoriously difficult to decode. 

With multiple tiers and features packed into different plans, figuring out the best option for your needs isn’t always straightforward.

In this guide, we’ll demystify Webflow’s pricing plans—free and paid—so you can decide which one fits your needs. 

We’ll also share insights into what each plan offers, how to get the most value, and why Webflow might be the perfect tool for your website goals. Keep reading to find the plan that helps you design a powerful, high-converting B2B website. 

Webflow Pricing Plans in 2025

Planning your website budget isn't always straightforward. You've got hosting costs, design tools, and features to think about. 

While platforms like WordPress cater to everyone from bloggers to big companies, Webflow focuses mainly on businesses and organizations that need professional-grade websites. 

To match different needs, Webflow splits its pricing into two main categories: Site Plans and Workspace Plans.

Let's have a closer look at the Site Plans first.

1. What Are Site Plans?

Site Plans are designed for anyone who wants to host their site on Webflow while enjoying powerful CMS and e-commerce capabilities. This category includes two sub-groups: General Plans and Ecommerce Plans.

Let’s discover what’s included in the General tier of Webflow Site plans:

A. Webflow Site Plans (General)

General Site plans include the following packages -

• Starter (Free Plan): Perfect for giving Webflow a test drive before committing to paid plans. This plan lets you build a basic site with two pages and try out the CMS features. You'll get a webflow.io domain and enough bandwidth (1GB) to show your design to clients. Perfect for learning the ropes or building a prototype.
• Basic ($14/month): Built for simple websites that don't need a blog or dynamic content. You get your own domain name and can create up to 150 pages. With 10GB bandwidth and unlimited form submissions, this plan works great for small business sites or portfolios.
• CMS ($23/month): Running a blog or content-heavy site? This popular plan gives you everything in Basic plus powerful content management tools. You can create 2,000 content items across 20 collections, perfect for blogs, news sites, or resource centers. Includes site search and more bandwidth.
• Business ($39/month): Need more room to grow? The Business plan doubles your CMS capacity and adds cool features like file uploads. With 300 pages, 40 content collections, and up to 20,000 items, it's ideal for larger companies or content-rich platforms.
• Enterprise (Custom pricing): Got unique needs or expecting massive growth? Enterprise plans offer custom solutions with unlimited everything. You'll get priority support and special features tailored to your business.

All paid plans include yearly billing discounts and surge protection to handle traffic spikes.

Now, let’s talk about the Ecommerce plan inclusions. 

B. Webflow Site Plan (Ecommerce)

As the name suggests, this pricing tier is chiefly geared toward Ecommerce services. This tier includes everything you need to run your online store. Let's see which plan fits your business best:

• Standard Plan ($29/month): Perfect for new online stores or small businesses testing the waters. You can list up to 500 products and manage 2,000 content pieces like blog posts or product descriptions. Keep in mind there's a 2% transaction fee, but you get all the basic tools to start selling online.
• Plus Plan ($74/month): Ready to scale up? This plan works great for growing stores. You can stock up to 5,000 products, and Webflow drops the transaction fee completely. Plus, you get 10,000 CMS items for rich product content and marketing materials. The higher bandwidth handles more shoppers smoothly.
• Advanced Plan ($212/month): The Advanced plan lets you list 15,000 products with zero transaction fees. You'll get priority support and advanced features for high-volume selling. It's built for established online stores that need room to grow.

Believe it or not, there’s more!

C. Add-on Features (Applicable for General Tier Only)

For businesses that need more advanced capabilities, Webflow offers optional add-ons for all its General Site Plans. 

Optimize (Starting at $299/mo)

Best for: Businesses focused on improving conversions and user experiences.

Features:

• Conduct experiments to compare variations and determine what performs best.
• Personalize site experiences for visitors based on their behavior.
• Use AI-powered tools to surface the most relevant content for each visitor in real-time.

Analyze (Starting at $29/mo)

Best for: Teams needing actionable insights into site performance.

Features:

• Access a unified view of your site’s performance metrics directly within Webflow.
• Receive contextual insights to make data-driven decisions.
• Set up effortlessly with one-click configuration and automatic event tracking.

Localization (Starting at $9/mo)

Best for: Businesses targeting a global audience.

Features:

• Fully customize your site’s design and content for different regions without coding.
• Use machine translation or integrate with a Translation Management System (TMS).
• Boost global SEO performance to drive organic traffic to localized versions of your site.

Okay, that sums up the Site Plans. Next up, we will talk about the second main category of Webflow pricing - Workplace Plans.

2. Webflow Workspace Plans

Workspace Plans are designed for teams and freelancers who want to take full advantage of Webflow’s features. Every Webflow account starts with a free Workspace, but you can upgrade to get more features for teamwork and development.

With the free default plan, you can get started easily, and upgrading unlocks more advanced collaboration, staging, and customization options.

Workspace Plans are broadly divided into two categories:

• For Teams
• For Freelancers & Agencies

We will talk about the Teams plans first. 

A. Workspace Plans for Teams

Here’s the price breakdown:

• Starter (Free): A basic setup with two staging sites and room for two guest collaborators. You get two pages per staged site and can manage 50 CMS items. Great for solo designers or small projects.
• Core ($19/month): Expands your staging playground to 10 sites with 300 pages each. You can add custom code and export it too. Perfect for freelancers handling multiple client projects.
• Growth ($49/month): Unlimited staging sites with advanced tools like password protection and 301 redirects. You get precise control over team roles and publishing permissions. Includes shared design libraries for consistent branding.
• Enterprise (Custom pricing): Built for large teams with complex needs. Comes with enterprise security, guaranteed uptime, and dedicated support. You'll get custom features based on your team's requirements.

The next plan is suitable for agencies and freelancers who provide client services. 

B. Freelancer & Agency Plans

These plans are designed for Webflow development agencies like us - Beetle Beetle and freelancer web developers/designers:

• Starter (Free): Test the waters with two staging sites and two guest seats. Good for occasional client work or small projects.
• Freelancer ($16/month, billed yearly): Perfect for growing freelance businesses. Manage 10 staging sites, get full CMS access, and work seamlessly in client workspaces.
• Agency ($35/month, billed yearly): Built for busy agencies. Unlimited staging sites, advanced team controls, and shared component libraries. Keep your whole team organized while handling multiple clients.

Wait up! There is one more inclusion. But this one is optional for organizations who want to create more spots for team members to join a Workspace. 

C. Add Seats (Applicable for All Workspace Tiers)

Control who can do what in your workspace by assigning different seat types:

• Full Seats ($39/month per seat): For designers and developers who need complete access. They can build sites from scratch and manage workspace settings.
• Limited Seats ($15/month per seat): Perfect for content editors and team members who work with existing designs. They can update content and build using pre-made components.
• Free Seats: Only add reviewers and commenters at no extra cost. They can provide feedback without changing anything.

Each paid seat type helps you build the exact team structure you need, with clear roles and permissions.

We hope our explanation helped clear up all your doubts. If you are still unsure whether Webflow is the right choice for your business, let us briefly explain the Webflow advantages. 

What Makes Webflow Great for SaaS Website Design?

The no-code website builder is the perfect mix of ease and power. The platform packs all the tools you need to create stunning websites that convert visitors into customers. You'll get total control over your design without touching a single line of code. 

Plus, Webflow handles all the technical stuff in the background - hosting, security, and scaling - so you can focus on growing your business.

Key features: 

• Endless Design Freedom: You can build exactly what you want with Webflow's visual editor. Need a unique pricing table? Want to show off your product features in a special way? Just drag, drop, and customize. The best part? Your designs will look perfect on every device.
• Smart Content Management: Webflow’s visual, composable CMS lets you manage blog posts, case studies, and product updates without headaches. Want to update multiple pages at once? No problem. You can create templates and update content across your whole site in minutes.
• Great Flexibility: Don't know HTML or CSS? No worries. Webflow turns your visual designs into clean, fast-loading code automatically. But if you want to implement advanced features, you have the option to add custom code as well. 
• Growth-Ready Setup: As your SaaS grows, your website can too. Webflow handles massive traffic spikes without breaking a sweat. You'll never have to worry about your site crashing during a big product launch or marketing campaign.
• Smooth Animations: Want to make your site feel modern and interactive? You can add cool hover effects, animations, and page transitions without writing complex JavaScript. These small touches make your SaaS look more professional.
• SEO-Friendly Features: Every image can have proper alt text, your pages load lightning-fast and the code structure helps search engines understand your content better. Great on-page SEO means more organic traffic to your website. 
• Multi-Page Design Capability: The CMS allows you to design multiple pages simultaneously, saving time and effort. This is especially handy for SaaS businesses managing lots of content like blogs, FAQs, or product pages.
• Lightning-Fast Performance: The platform uses a global CDN network and optimized hosting. This results in blazing-fast page loads, even during high-traffic product launches or marketing campaigns.
• Regular Updates & Backups: Every edit you make on your site automatically gets backed up, so you can push updates confidently. Need to roll back a change? No problem - your previous versions are always there. 

There’s one teeny tiny caveat, though. Creating a basic brochure website using Webflow is easy for just about anyone. 

However, if you wish to take full advantage of Webflow’s web design and content management tools, you need a real expert for the job. That’s where Beetle Beetle comes in. 

2x Your Conversions With Webflow Services by Beetle Beetle

If you compare Webflow prices with its direct competitors, it may seem more expensive at first glance. But is it worth paying the premium? The answer depends on your business type, branding goals, and how much you care about delivering a top-notch user experience.

At Beetle Beetle, we use Webflow exclusively for our SaaS website design and development projects. Why? Because Webflow gives us the freedom and tools to craft narrative-driven designs and custom visuals that elevate your brand. 

In a fiercely competitive SaaS market, a generic website won’t stand out. Your website needs to exude authenticity and deliver that “wow” factor that makes users stick around.

Webflow’s robust features—like its advanced CMS, clean code, and flexibility for custom animations—empower us to build dynamic, visually stunning websites with ease. 

These features let us transform ideas into engaging designs that resonate with your target audience and drive conversions.

Curious to learn more about how we can transform your SaaS website with Webflow? Book a demo call today, and let’s create something extraordinary together.